Bread Financial Holdings, Inc. (BFH) Seasonality

Recurring seasonal patterns for BFH — the calendar windows where Bread Financial Holdings, Inc. has historically tended to rise or fall, with the win rate (how often it repeated) and average return for each, based on the last 10 years of price history.

Patterns found
842
Upcoming this year
57
Bullish windows
449
Best win rate
100%

BFH seasonality at a glance

Over the last 10 years, BFH's strongest seasonal window has been Oct 31 – Nov 10: it ended higher in 10 of 10 years (100% win rate) with an average return of +9.85% across a 10-day hold. On the weak side, BFH has historically declined between Mar 3 – Mar 23, falling in 9 of 10 years (average -12.28%).

In total, our analysis finds 842 recurring seasonal windows for Bread Financial Holdings, Inc.449 bullish and 393 bearish. The next high-win-rate window, Jul 30 – Aug 9, opens in 3 days. These figures describe historical behaviour only — not a forecast.

BFH's upcoming & recent seasonal patterns

Holding period:10-day20-day30-day

Ordered by season — windows opening soon first, plus a couple of recently completed high-performers. Holding-period colors help you compare durations at a glance.

StatusSeasonal windowHoldAvg returnWin rateThis year
Completedended 9d agoJul 8 – Jul 1810d+4.93%80%+5.84%
Completedended 55d agoMay 23 – Jun 210d+4.47%80%+5.99%
Upcomingin 3dJul 30 – Aug 910d-2.15%80%
Upcomingin 15dAug 11 – Sep 1030d-4.33%80%
Upcomingin 16dAug 12 – Sep 1130d-3.76%80%
Upcomingin 27dAug 23 – Sep 210d+1.85%80%
Upcomingin 33dAug 29 – Sep 810d-1.21%80%

Win rate = how often the pattern repeated in the same direction. Average return = the mean move across all analysed years. Past performance does not guarantee future results.

Explore BFH seasonality in full

See the seasonal curve chart, filter by win rate and return, and track upcoming windows — free during beta.

BFH seasonality FAQ

What has historically been the best month to buy BFH stock?

Based on the last 10 years of price data, BFH's strongest seasonal window starts in October: Oct 31 to Nov 10, which ended higher in 10 of 10 years (100% win rate) with an average return of +9.85%. Past seasonal patterns do not guarantee future performance.

What is BFH's strongest seasonal pattern?

BFH's highest-win-rate pattern in our data is the Oct 31 – Nov 10 window (10-day hold): up in 10 of the last 10 years with an average move of +9.85%.

When has BFH historically performed worst?

BFH's weakest recurring window has been Mar 3 to Mar 23, declining in 9 of 10 years with an average return of -12.28%.

How reliable are BFH's seasonal patterns?

Each BFH pattern is scored by its historical win rate — the share of the last 10 years it repeated in the same direction. BFH currently shows 842 recurring windows (449 bullish, 393 bearish). Seasonality describes historical tendencies only; it is not a prediction, and past performance does not guarantee future results.

What is BFH stock seasonality?

Stock seasonality is the tendency of a stock to perform in a similar way during the same period each year. By analysing Bread Financial Holdings, Inc.'s price history across many years, SeasonalityX identifies recurring calendar windows — exact start and end dates — where BFH has repeatedly risen (bullish) or fallen (bearish). Each pattern is scored by its win rate and average return so you can judge how reliable and how strong it has been.

Seasonality is one input among many — it works best alongside your own research and risk management. Learn more in our guide to seasonal analysis and the tutorials.

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