Nike, Inc. (NKE) Seasonality

Recurring seasonal patterns for NKE — the calendar windows where Nike, Inc. has historically tended to rise or fall, with the win rate (how often it repeated) and average return for each, based on the last 10 years of price history.

Patterns found
676
Upcoming this year
69
Bullish windows
393
Best win rate
100%

NKE seasonality at a glance

Over the last 10 years, NKE's strongest seasonal window has been Nov 14 – Dec 4: it ended higher in 10 of 10 years (100% win rate) with an average return of +4.48% across a 20-day hold. On the weak side, NKE has historically declined between Feb 18 – Mar 10, falling in 10 of 10 years (average -4.45%).

In total, our analysis finds 676 recurring seasonal windows for Nike, Inc.393 bullish and 283 bearish. The next high-win-rate window, Aug 2 – Aug 12, opens in 6 days. These figures describe historical behaviour only — not a forecast.

NKE's upcoming & recent seasonal patterns

Holding period:10-day20-day30-day

Ordered by season — windows opening soon first, plus a couple of recently completed high-performers. Holding-period colors help you compare durations at a glance.

StatusSeasonal windowHoldAvg returnWin rateThis year
Completedended 9d agoJun 28 – Jul 1820d+3.03%80%+7.39%
Completedended 19d agoJun 28 – Jul 810d+3.55%80%+5.25%
Active20d leftJul 27 – Aug 1620d+3.67%80%
Upcomingin 6dAug 2 – Aug 1210d+1.92%90%
Upcomingin 7dAug 3 – Aug 1310d+2.48%80%
Upcomingin 24dAug 20 – Sep 920d-1.36%80%
Upcomingin 25dAug 21 – Sep 1020d-1.62%80%

Win rate = how often the pattern repeated in the same direction. Average return = the mean move across all analysed years. Past performance does not guarantee future results.

Explore NKE seasonality in full

See the seasonal curve chart, filter by win rate and return, and track upcoming windows — free during beta.

NKE seasonality FAQ

What has historically been the best month to buy NKE stock?

Based on the last 10 years of price data, NKE's strongest seasonal window starts in November: Nov 14 to Dec 4, which ended higher in 10 of 10 years (100% win rate) with an average return of +4.48%. Past seasonal patterns do not guarantee future performance.

What is NKE's strongest seasonal pattern?

NKE's highest-win-rate pattern in our data is the Nov 14 – Dec 4 window (20-day hold): up in 10 of the last 10 years with an average move of +4.48%.

When has NKE historically performed worst?

NKE's weakest recurring window has been Feb 18 to Mar 10, declining in 10 of 10 years with an average return of -4.45%.

How reliable are NKE's seasonal patterns?

Each NKE pattern is scored by its historical win rate — the share of the last 10 years it repeated in the same direction. NKE currently shows 676 recurring windows (393 bullish, 283 bearish). Seasonality describes historical tendencies only; it is not a prediction, and past performance does not guarantee future results.

What is NKE stock seasonality?

Stock seasonality is the tendency of a stock to perform in a similar way during the same period each year. By analysing Nike, Inc.'s price history across many years, SeasonalityX identifies recurring calendar windows — exact start and end dates — where NKE has repeatedly risen (bullish) or fallen (bearish). Each pattern is scored by its win rate and average return so you can judge how reliable and how strong it has been.

Seasonality is one input among many — it works best alongside your own research and risk management. Learn more in our guide to seasonal analysis and the tutorials.

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