WPP (WPP.L) Seasonality
Recurring seasonal patterns for WPP.L — the calendar windows where WPP has historically tended to rise or fall, with the win rate (how often it repeated) and average return for each, based on the last 10 years of price history.
WPP.L seasonality at a glance
Over the last 10 years, WPP.L's strongest seasonal window has been Oct 30 – Nov 29: it ended higher in 9 of 10 years (90% win rate) with an average return of +4.49% across a 30-day hold. On the weak side, WPP.L has historically declined between Jun 4 – Jun 24, falling in 10 of 10 years (average -5.25%).
In total, our analysis finds 704 recurring seasonal windows for WPP — 290 bullish and 414 bearish. The next high-win-rate window, Sep 21 – Oct 21, opens in 56 days. These figures describe historical behaviour only — not a forecast.
WPP.L's upcoming & recent seasonal patterns
Holding period:10-day20-day30-dayOrdered by season — windows opening soon first, plus a couple of recently completed high-performers. Holding-period colors help you compare durations at a glance.
| Status | Seasonal window | Hold | Avg return | Win rate | This year |
|---|---|---|---|---|---|
| Completedended 10d ago | Jun 17 – Jul 17 | 30d | -3.95% | 90% | -0.77% |
| Completedended 12d ago | Jun 15 – Jul 15 | 30d | -3.06% | 80% | -1.49% |
| Upcomingin 56d | Sep 21 – Oct 21 | 30d | -2.09% | 80% | — |
| Upcomingin 57d | Sep 22 – Oct 12 | 20d | -1.73% | 90% | — |
| Upcomingin 58d | Sep 23 – Oct 13 | 20d | -1.73% | 90% | — |
| Upcomingin 59d | Sep 24 – Oct 14 | 20d | -1.30% | 80% | — |
| Upcomingin 65d | Sep 30 – Oct 20 | 20d | -2.45% | 80% | — |
Win rate = how often the pattern repeated in the same direction. Average return = the mean move across all analysed years. Past performance does not guarantee future results.
Explore WPP.L seasonality in full
See the seasonal curve chart, filter by win rate and return, and track upcoming windows — free during beta.
WPP.L seasonality FAQ
What has historically been the best month to buy WPP.L stock?
Based on the last 10 years of price data, WPP.L's strongest seasonal window starts in October: Oct 30 to Nov 29, which ended higher in 9 of 10 years (90% win rate) with an average return of +4.49%. Past seasonal patterns do not guarantee future performance.
What is WPP.L's strongest seasonal pattern?
WPP.L's highest-win-rate pattern in our data is the Oct 30 – Nov 29 window (30-day hold): up in 9 of the last 10 years with an average move of +4.49%.
When has WPP.L historically performed worst?
WPP.L's weakest recurring window has been Jun 4 to Jun 24, declining in 10 of 10 years with an average return of -5.25%.
How reliable are WPP.L's seasonal patterns?
Each WPP.L pattern is scored by its historical win rate — the share of the last 10 years it repeated in the same direction. WPP.L currently shows 704 recurring windows (290 bullish, 414 bearish). Seasonality describes historical tendencies only; it is not a prediction, and past performance does not guarantee future results.
What is WPP.L stock seasonality?
Stock seasonality is the tendency of a stock to perform in a similar way during the same period each year. By analysing WPP's price history across many years, SeasonalityX identifies recurring calendar windows — exact start and end dates — where WPP.L has repeatedly risen (bullish) or fallen (bearish). Each pattern is scored by its win rate and average return so you can judge how reliable and how strong it has been.
Seasonality is one input among many — it works best alongside your own research and risk management. Learn more in our guide to seasonal analysis and the tutorials.