Yum! Brands (YUM) Seasonality
Recurring seasonal patterns for YUM — the calendar windows where Yum! Brands has historically tended to rise or fall, with the win rate (how often it repeated) and average return for each, based on the last 10 years of price history.
YUM seasonality at a glance
Over the last 10 years, YUM's strongest seasonal window has been Nov 2 – Dec 2: it ended higher in 10 of 10 years (100% win rate) with an average return of +5.79% across a 30-day hold. On the weak side, YUM has historically declined between Jun 8 – Jun 18, falling in 9 of 10 years (average -2.58%).
In total, our analysis finds 632 recurring seasonal windows for Yum! Brands — 461 bullish and 171 bearish. The next high-win-rate window, Jul 29 – Aug 18, opens in 2 days. These figures describe historical behaviour only — not a forecast.
YUM's upcoming & recent seasonal patterns
Holding period:10-day20-day30-dayOrdered by season — windows opening soon first, plus a couple of recently completed high-performers. Holding-period colors help you compare durations at a glance.
| Status | Seasonal window | Hold | Avg return | Win rate | This year |
|---|---|---|---|---|---|
| Completedended 50d ago | May 28 – Jun 7 | 10d | +2.70% | 90% | +0.56% |
| Completedended 73d ago | Apr 25 – May 15 | 20d | -1.01% | 80% | -6.43% |
| Upcomingin 2d | Jul 29 – Aug 18 | 20d | +1.24% | 80% | — |
| Upcomingin 9d | Aug 5 – Aug 15 | 10d | +1.66% | 80% | — |
| Upcomingin 9d | Aug 5 – Aug 25 | 20d | +1.55% | 80% | — |
| Upcomingin 10d | Aug 6 – Aug 16 | 10d | +1.26% | 80% | — |
| Upcomingin 11d | Aug 7 – Aug 17 | 10d | +1.04% | 80% | — |
Win rate = how often the pattern repeated in the same direction. Average return = the mean move across all analysed years. Past performance does not guarantee future results.
Explore YUM seasonality in full
See the seasonal curve chart, filter by win rate and return, and track upcoming windows — free during beta.
YUM seasonality FAQ
What has historically been the best month to buy YUM stock?
Based on the last 10 years of price data, YUM's strongest seasonal window starts in November: Nov 2 to Dec 2, which ended higher in 10 of 10 years (100% win rate) with an average return of +5.79%. Past seasonal patterns do not guarantee future performance.
What is YUM's strongest seasonal pattern?
YUM's highest-win-rate pattern in our data is the Nov 2 – Dec 2 window (30-day hold): up in 10 of the last 10 years with an average move of +5.79%.
When has YUM historically performed worst?
YUM's weakest recurring window has been Jun 8 to Jun 18, declining in 9 of 10 years with an average return of -2.58%.
How reliable are YUM's seasonal patterns?
Each YUM pattern is scored by its historical win rate — the share of the last 10 years it repeated in the same direction. YUM currently shows 632 recurring windows (461 bullish, 171 bearish). Seasonality describes historical tendencies only; it is not a prediction, and past performance does not guarantee future results.
What is YUM stock seasonality?
Stock seasonality is the tendency of a stock to perform in a similar way during the same period each year. By analysing Yum! Brands's price history across many years, SeasonalityX identifies recurring calendar windows — exact start and end dates — where YUM has repeatedly risen (bullish) or fallen (bearish). Each pattern is scored by its win rate and average return so you can judge how reliable and how strong it has been.
Seasonality is one input among many — it works best alongside your own research and risk management. Learn more in our guide to seasonal analysis and the tutorials.